Indic Digital Takes Operational Control of Giftcart
Launches Giftcart 2.0 and GiftX

Indic Digital Experiences Ltd. takes over Giftcart.com, launching Giftcart 2.0 and GiftX to redefine gifting experiences for consumers and enterprises.

Posted: September 10, 2025

Giftcart 2.0 – Redefining Gifting with Signature Experiences

In response to evolving post-pandemic consumer behavior and the growing demand for innovative, real-time product launches, Giftcart will no longer focus on selling traditional gifting items. Instead, the platform will transform into a next-generation gifting experiences brand designed to create lasting memories for customers.

Move away from conventional gifting to signature, curated experiences.
Re-engineer operations with new product lines.
Refresh its team by reshuffling internal roles and hiring top talent from the market.
Adopt a millennial-first approach to position itself as a premium platform in the global gifting experiences space.

Introducing GiftX – Gifting Solutions for Enterprises

Alongside Giftcart 2.0, Indic is launching GiftX (giftx.com) — a new B2B business line offering enterprise-grade gifting solutions.

Serve as a dedicated platform for employee engagement and recognition.
Offer curated gifting solutions for enterprises, tailored to employee needs.
Integrate seamlessly with leading HCM platforms, making it a must-have tool for HR and engagement leaders.

A Strategic Shift for the Future

This move comes against a backdrop of a global shortage of innovation skills and the pressing need for faster product rollouts to meet rising consumer expectations. By bringing Giftcart under its fold, Indic Digital is aligning its innovation-first approach with the Experience Economy (XONOMY) model of Virtuos.

About Indic Digital Experiences Ltd.

Founded in 2018, Indic Digital is the flagship umbrella company under Virtuos XONOMY. It focuses on creating modern ventures in digital commerce, lifestyle, fintech, and consumer experiences. Indic partners with entrepreneurs to ideate, innovate, and launch next-generation brands such as Bindaas, Encash, and now Giftcart 2.0 and GiftX.

More information: www.indic.com

About Virtuos Digital

Virtuos Digital (virtuos.com) is a leading global Digital Transformation and Experience Consulting company. Through its XONOMY division, Virtuos incubates and invests in disruptive ventures, building high-value brands across industries. Its innovation philosophy, Bootstaplogy, emphasizes building self-reliant, scalable ventures with minimal external dependence.